Digital Marketing & Communication Executive [ RM3K - RM4K ]

Digital Marketing & Communication Executive 
 U.C.I Education Sdn Bhd
 RM3,000.0 - RM4,000.0 Per Month
 Full Time
 Petaling Jaya, Selangor
 Min Education: Bachelor's Degree
 Req Languages: English,Bahasa Malaysia

*Apply before 08 November 2017*

Requirements

• JOB PURPOSE
• The Digital Marketing & Communications Executive is responsible in assisting in the planning, executing  and implementation of online marketing strategies and digital media; including social media, e-communications, website and online advertising. To fully support the Digital Marketing & Communications Specialist with the overall City University’s marketing communications programme.

Responsibilities

• MAIN DUTIES
• Assist the Digital Marketing & Communications Specialist  to devise digital strategies to drive in anticipated and online traffic and analysing consumer patterns on Google Analytics.
• Integrated, identifying objectives/goals and share thoughts on suitable measurement strategies to support the marketing plan focusing on digital marketing channels.
• Manage City University’s  social media platforms including social media calendar and engagement activities from concept, planning (roadmap, content writing & content calendar) to execution (posting) that integrated with City University’s  marketing plan.
• Support the management of approved budget for Digital marketing and communication campaigns.
• Work closely with website developer, Manage and maintain university’s website content - ensuring all material are up to date, website is well optimised. 
• Plan, manage and execute e-mail based marketing campaigns 
• Manage social media & email marketing (internal and external) measurement & reporting activity and monitoring digital marketing measurement & report monthly - on online user behaviour, conversion data and customer journeys, funnel analysis and multi-channel attribution. 
• Work closely with art directors for all marketing collaterals and supporting the art direction of collaterals in line with  City University’s brand. 
• Liaise with suppliers such as creative agencies, media agencies and printers to manage production of  City University’s collaterals to ensure quality and timeliness
• Work closely with other departments stakeholders for advertising and promotional activities.
• Develop and executive digital marketing campaigns. - SEO, SEM, Google Adwords and etc.
• GENERAL & WEEKLY TASK
• Support City University’s events (Internal and external events)
• Plan, manage and execute newsletter to stakeholders
• Supporting internal communications and external communications
• General administration task other duties as assigned

Additional Benefits

• Education Subsidy - Terms & condition apply
• Annual Leave
• Medical Cover (Inpatient & Outpatient)
• Parking Provided
• Conducive working environment